Thatcherism: The last authentic political brand?

Martin Roche talks about his recent Bylines Scotland article, "Political parties lack the essential qualities of real brands"

Scotland map and title of the podcast
The Bylines Scotland Podcast
Thatcherism: The last authentic political brand?
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Martin Roche talks about his recent Bylines Scotland article, “Political parties lack the essential qualities of real brands”.

Bylines Scotland

Bylines Scotland

Bylines Scotland is an online newspaper that champions citizen journalism. Our aim is to publish well-written, fact-based articles and opinion pieces on subjects of interest to the people in Scotland and beyond. In doing so we demonstrate democracy in action by giving a voice to local people and holding our elected representatives and institutions to account.

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